PT01 becomes PT Turin. The PT Torino brand of trousers was born from the Turinese entrepreneurial creativity. A brand with a marked masculine vocation that offers tailored trousers and which has now become part of the wardrobe of leaders. The trousers are the result of a lot of experimentation and high tailoring as well as precious and out of the ordinary fabrics. The Cover50 company was born in 1968 thanks to Mr. Pierangelo Fassino, who decided to expand the family business, acting on the production strategy. In 2007 the same company gave life to a new brand dedicated solely to the production of men's trousers under the name of PT01. The hallmarks of this brand have always been a formal style, a sartorial cut and the highest quality fabrics with attached details, accessories and chic and innovative finishes. Thanks to the commercial director Mario Stefano Maran, the brand was also launched abroad where it achieved very high sales volumes. The company's first showroom opened in Milan, the second in Tokyo and today their brand is present in about 40 countries, developing over time an important business network abroad, focusing on casual but high quality products. For a cosmopolitan and refined man who wants to obtain a personalized and casual-chic style.